Marketing researchers usually draw conclusions about large groups of consumers by studying a small ________ that is selected to represent the population
A) group
B) target group
C) population
D) sample
E) audience
D
Business
You might also like to view...
Brickman Corporation uses the allowance method to account for uncollectible receivables. At the beginning of the year, Allowance for Bad Debts had a credit balance of $1,000. During the year Brickman wrote off uncollectible recievables of $2,100. Brickman recorded Bad Debts Expense of $2,700. What is Brickman's year-end balance in Allowance for Bad Debts?
a.) $1,600 b.)$4,800 c.)$3,700 d.)$600
Business
________ is a type of information obtained in a questionnaire that includes name, address, and phone number
A) Qualifying information B) Identification information C) Basic information D) Classification information
Business