Consists of marketing techniques that use pre-existing social networks to produce increases in brand awareness or sales

Fill in the blank(s) with the appropriate word(s).

Viral advertising

Communication & Mass Media

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Both sentences below are written in the present tense. Rewrite them in the past and future tenses, as well as each of the three perfect (present perfect tense, past perfect tense, future perfect tense) and progressive (present progressive tense, past progressive tense, future progressive) forms. a. Present Tense: Lisa sends a heartfelt letter to her best friend, Gabrielle. b. Past: c. Future: d

Present Perfect: e. Past Perfect: f. Future Perfect: g. Present Progressive: h. Past Progressive: i. Future Progressive: j. Present Tense: The movers drop the piano down a flight of stairs. k. Past: l. Future: m. Present Perfect: n. Past Perfect: o. Future Perfect: p. Present Progressive: q. Past Progressive: r. Future Progressive: What will be an ideal response?

Communication & Mass Media

In a(n) ________ culture, the situation or context carries most of the meaning.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media