When ConAgra learned that many mothers switched to time-saving meals and snacks when school started, it launched its "Seasons of Mom" campaign to help grocers adjust to seasonal shifts in household needs
Which of the eight possible actions to improve the quantity and quality of its marketing intelligence yielded this insight?
A) Train and motivate the sales force to spot and report new developments.
B) Motivate distributors, retailers, and other intermediaries to pass along important intelligence.
C) Hire external experts to collect intelligence.
D) Network internally and externally.
E) Set up a customer advisory panel.
B
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Which of the following statements is CORRECT?
A) Lester, who is 25 and recently became totally and permanently disabled, may qualify for Social Security benefits even though he has never worked. B) Continuing to work at a new job with different responsibilities does not affect SS disability benefits. C) Social Security only has benefits for the disabled worker; the spouse and unmarried children are never eligible. D) The Social Security program, including SS disability, is funded by a payroll tax.
A frequency distribution for a variable produces ________
A) a table of frequency counts B) percentages C) cumulative percentages D) A and B E) A, B, and C