Introducing new products to consumers is not an objective that falls within the responsibilities of the PR department

Other international personal selling approaches that fall somewhere between sales agents and full-time employee teams include all of the following except:

A) exclusive license arrangements. B) contract manufacturing or production. C) management-only agreements. D) franchising. E) joint ventures.

Which of the following statements is true of what we know about organizational culture?

a. Culture is related to organizational accomplishments. b. Culture can shape the firm's overall effectiveness. c. Different cultures may exist in different parts of the same organization. d. The culture is seldom determined by one person. e. all of the above