Eckhart claims that the income gap in the United States is growing and cites statistics from the U.S. Census Bureau. To link the two, he should use a(n) ________ warrant.

A. motivational 
B. authoritative 
C. persuasive 
D. explanatory 

Answer: B

Communication & Mass Media

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Positioning directs an ad at the largest possible group of people

Indicate whether this statement is true or false.

Communication & Mass Media

The use of the word “hence” is most likely to be found in the _________________ persuasion style.

a. presentational b. quasilogical c. analogical d. succinct

Communication & Mass Media