The two major customer segmentation schemes are
a, Profiling and Behavior
b. Age and Gender
c. Demographic and Psychographic
d. Geographic and Demographic
d. Geographic and Demographic
Business
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The future value of a deferred annuity is less than the future value of an annuity not deferred.
a. true b. false
Business
According to your text, modern marketing has its roots in all BUT which of the following?
A) anthropology B) economics C) psychology D) sociology E) statistics
Business