List and explain the five steps of Monroe's motivated sequence
What will be an ideal response?
Monroe's motivated sequence consists of five steps: attention, need, satisfaction,
visualization, and action. It is specifically designed to provide structure to speeches to actuate.
First, a speaker needs to grab the attention of the audience. Second, the speaker must establish
a need by explaining or illustrating a problem. Third, the speaker proposes a resolution to the
problem. Fourth, a speaker tries to intensify an audience's desire to adopt the solution. Finally,
a speaker challenges the audience to act.
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