Which of the following is true of new customers?
A) They are usually the profit driver of a business.
B) They are a company's best customers.
C) They have no impact on the net marketing contribution.
D) They are less likely to recommend a company's product to others.
E) They generally buy more than retained customers.
D
Business
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Environmentalists and consumer groups feared that the ________ would overrule U.S. environmental laws and in other ways infringe on the sovereignty of the nation
A) World Trade Organization B) European Union C) North American Free Trade Agreement D) South American Common Market
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Tests of cognitive ability are MOST frequently criticized for being ________
A) too easy B) culturally biased C) too difficult D) too physical
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