When competing the basis for differentiation portion of the Barringer/Ireland Business Model template, it is important to emphasize as many points of differentiation as possible

Belth's yearly rate of return method can only be used for participating life insurance policies.

a. true b. false

A manufacturer of athletic equipment is finding it difficult to compete with cheaper imported merchandise. Which of the following is a potential source of new product ideas?

a. the company's former employees b. customers who have requested its catalogues c. current retailers that owe the company money d. its foreign suppliers