Christian Louboutin is a footwear designer who launched his line of high-end women's shoes in France in 1991. Since 1992, his designs have incorporated the shiny, red-lacquered soles that have become his signature
These red-lacquered soles and high stilettos of Louboutin distinguish him from other designer shoe brands. In accordance with the BrandAsset® Valuator model, which of the following components of brand equity has Louboutin fulfilled in this scenario?
A) energized differentiation
B) relevance
C) esteem
D) knowledge
E) advantage
A
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________ costs require the payment of a specified amount in each accounting period
A) Operating B) Variable C) Semi-variable D) Fixed
Denny Crane was an agent for Mutual of Florida Insurance, but his agency contract was recently revoked. One of his clients, Shirley Schmidt, has not yet been informed that he no longer represents Mutual of Florida
She drops by his office to deliver a premium payment, which he accepts and deposits into his own account. When Mutual of Florida does not receive Shirley Schmidt's premium, it sends her a cancellation notice. Before receiving her cancellation notice, she suffers a loss and expects Mutual of Florida to pay her claim. What will likely happen in this scenario? A) Mutual of Florida will likely have to pay the claim. B) Mutual of Florida will not have to pay the claim, but Denny Crane likely will. C) Neither Mutual of Florida, nor Denny Crane, will have to pay the claim. D) The claim will be paid by the court, and it will then sue Mutual of Florida.