The idea that other cultures are inferior to one?s own is called ________

A) parallel construction
B) cultural relativism
C) ethnocentricism
D) diversity

C

Communication & Mass Media

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According to Trammel, which strategy for successful radio and television placement involves portraying how an issue or crisis has an impact on the daily lives of the general public?

a. Humanization b. Topicality c. Localization d. Timeliness

Communication & Mass Media

In the 1980s, the government insisted that the term public affairs, describing the PR function, be changed to public information

Indicate whether the statement is true or false

Communication & Mass Media