Disney owning Lucas Films, 20th Century Fox, Marvel, Pixar, and ESPN is an example of ______.
A. horizontal integration
B. a monopoly
C. vertical integration
D. cross-media integration
A. horizontal integration
Communication & Mass Media
You might also like to view...
Explain why public speaking is a continuous communication process. Identify how this influences the preparation and presentation of the speech
What will be an ideal response?
Communication & Mass Media
_____ is the distaste and aversion that people feel toward working in groups
Fill in the blank(s) with correct word.
Communication & Mass Media