Identify and define each of the four types of language rules articulated in your text.

The Audit Bureau of Circulations pioneered radio audience studies

Indicate whether this statement is true or false.

A lecture by a powerful but controversial political blogger appeals to fear and paranoia to promote his views. Listeners should remember that these types of emotional appeals

a. represent what the speaker truly believes. b. make the speaker seem credible. c. can relate to either high or low motives. d. constitute proof.