Which type of store carries several product lines across multiple categories?
A) convenience
B) department
C) specialty
D) wholesaler
E) category killer
B
Business
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________ attempts to leverage the fact that there is always some demand, however small, for a product
A) Long tail marketing B) Behavioral targeting C) Crowdsourcing D) Predictive marketing E) Profiling
Business
Web personalization is used primarily as a marketing tool
Indicate whether the statement is true or false
Business