The best pricing strategy for a small business owner to follow is to charge the manufacturer's suggested retail price

A(n) ________ is one of two types of scaling techniques in which each stimulus object is scaled independently of the other objects in the stimulus set

A) noncomparative scale B) continuous rating scale C) itemized rating scale D) Likert scale E) random scale

The oral presentation is not important because the executives are also given a written report with all the important information in it

Indicate whether the statement is true or false