Singapore Airlines is well regarded in large part because of the excellence of its flight attendants. This is an example of ________ differentiation
A) image
B) services
C) product
D) employee
E) channel
D
Business
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Which of the following is used to generate business leads, stimulate purchases, reward customers, and motivate salespeople?
A) business plan B) SWOT analysis C) POP promotion D) benchmarking E) business promotion
Business
A well-written executive summary is often the key to whether a report communicates or not
a. true b. false
Business