Getting the last word on every single point is less important than maintaining your long-term credibility

A speaker suddenly realizes that he is facing an audience that views his thesis unfavorably. He should adapt by

a. targeting the differences and working to reverse them. b. starting with areas of disagreement and moving to areas of agreement. c. avoiding any discussion of misunderstandings or misapprehensions. d. building on commonalities and similarities.

Every aspect of the web is relatively inexpensive except news content

Indicate whether the statement is true or false