Which of the following is NOT a benefit of programming local news?
a. exclusivity of product
b. brand-building
c. cost containment
d. revenue enhancement
e. limited local inventory
e
Communication & Mass Media
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All of the following are examples of communication context EXCEPT
A) the time of day. B) the location. C) an event that has occurred just before your conversation. D) the words the speaker chooses to encode the message. E) an audience member's persistent coughing.
Communication & Mass Media
Media portrayals cultivate unrealistic views of relationships
Indicate whether the statement is true or false
Communication & Mass Media