What is a joint venture?
What will be an ideal response?
In a joint venture, two or more independent firms agree to establish a separate firm that is owned by the participating companies. The firms normally own equivalent shares of the joint venture and contribute a corresponding proportion of the management team.
Business
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An oblique strategy requires superior knowledge of both competitors and customers
Indicate whether the statement is true or false
Business
An upmarket travel company promoting luxury cruise liner holidays would most likely segment
a market based on ________. A) sex B) distribution channel C) population density D) income
Business