When conducting segmentation research, ________ variables are used to describe the internal characteristics of each segment after they are formed
A) evaluative
B) explanatory
C) descriptive
D) classification
E) articulation
D
Business
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Person E moves onto Person M's land, builds a home, pays the property taxes, and claims to own the property. When will Person E have good title, even against Person M?
a. After 1 year b. After 3 years c. After 5 years d. After 10 years
Business
A retailer can generate channel control through each of the following strategies except _____
a. bargaining power due to many purchases from a manufacturer b. private brands c. the threat of switching vendors d. franchising
Business