Which characteristic of good writing makes it use words for its exact meanings?

Crisis communications plans are a form of

A) a standing plan B) a logistical plan C) an ad hoc plan D) a flexible plan E) a contingency plan

In Schramm's model of mass communication, messages from the media organization to the mass audience are characterized as

A. many and identical. B. expertly decoded. C. delayed and inferential. D. difficult to interpret.