Which of the following is a symbol used by businesses to identify their goods and services, and government registration of the trademark confers exclusive legal right to its use?

A marketing dashboard should display ________

A) implementation controls B) plans for each marketing audit C) the company's marketing-mix models D) the instrument panel of all vehicles sold by a dealership E) a customer-performance scorecard and a stakeholder-performance scorecard

What is a born global firm? Explain one strategic or reactive reason why an SME might choose to start as a born global

What will be an ideal response?