The Cola Corporation controls a bottle factory, a root beer brewery, and a bottling plant. This mix of businesses on the part of Cola Corp. is referred to as the business unit strategy

Most of Canada's top CEOs believe that their number one priority is

A) financial performance and profitability B) attracting new employees C) motivating employees D) engaging employees E) retaining employees

Luxury products are the most likely types of products to behave according to the product life cycle theory of trade

Indicate whether the statement is true or false