Which is NOT true of the hypodermic needle or magic bullet theory?
A) intended to have direct impact
B) arose at a time when communication was viewed as cyclical
C) one of the earliest approaches to mass communication
D) one of the earliest approaches to public relations
E) refers to the message a PR professional is trying to convey
Answer: B
Communication & Mass Media
You might also like to view...
There comes a point in every relationship where proximity becomes necessary if it is to
progress. Indicate whether the statement is true or false
Communication & Mass Media
John Dewey?s Reflective Thinking Pattern includes a step which is the equivalent of
brainstorming. Indicate whether the statement is true or false
Communication & Mass Media