Pendergraff Pet Supplies divides the pet market according to the owners' race, occupation, income, and family life cycle. What type of segmentation does Pendergraff use?

A) geographic
B) behavioral
C) needs
D) demographic
E) psychographic

D

Business

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ABC, a start-up enterprise organized as a LLC, took out a $250,000 loan with First Bank. First Bank's loan is classified as ___________financing for the business.

a. Equity b. Debt c. Contingent d. Ancillary

Business

Niche social networks provide a more targeted market to the advertisers

Indicate whether the statement is true or false

Business