__________is the element in the promotional mix that evaluates people's attitudes, identifies issues that may elicit their concern, and executes programs to gain their understanding and acceptance
Fill in the blanks with correct word.
ANSWER: Public relations
Public relations is the element in the promotional mix that evaluates public attitudes, identifies issues that may elicit public concern, and executes programs to gain public understanding and acceptance. It is a vital link in a forward-thinking company's marketing communication mix.
Business
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Indicate whether this statement is true or false.
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What will be an ideal response?
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