List several factors that are drawing more and more companies into the international arena
What will be an ideal response?
Some of the factors are:
? Some foreign markets present better profit opportunities.
? The company may need a larger customer base to achieve economies of scale.
? The company may want to reduce its dependence on any one market.
? The company may decide to counterattack global competitors in their home markets.
? The company may see customers going abroad and requiring international service.
Business