Taking time to carefully determine your specific purpose and the central idea helps you answer the question of

a. why you are speaking.
b. what you are talking about.
c. how you will talk about the subject.
d. where you will gather your materials.

a. why you are speaking.

Communication & Mass Media

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When we are exposed to speakers with different views, we use ________ to focus on those ideas that

are consistent with our current thinking and to dismiss ideas that are inconsistent with our beliefs and values. Fill in the blanks with correct word

Communication & Mass Media

An effective way to create an effective introduction is to arouse the _______ of your audience

a. anger b. irritation c. curiosity d. boredom

Communication & Mass Media