What is a tracking signal? Explain the connection between adaptive smoothing and tracking signals
What will be an ideal response?
A tracking signal is a measure of how well the forecast actually predicts. The larger the absolute tracking signal, the worse the forecast is performing. Adaptive smoothing sets limits for the tracking signal and makes changes to its forecasting models when the tracking signal goes beyond those limits.
Business
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Rational persuasion occurs when an agent uses inspirational appeals to influence others.
a. true b. false
Business
Which of the following is NOT a process included in marketing analytics?
A) collecting data about marketing efforts B) creating marketing efforts C) measuring marketing efforts D) analyzing marketing efforts E) assessing marketing efforts
Business