What are the five guidelines for taking notes and filing the information you gather while researching your speech? How do they differ, and what does each accomplish?

What will be an ideal response?

- The five guidelines for taking notes:
* Use a flexible system.
* Include full bibliographic citations.
* Decide whether to quote or paraphrase the source.
* Clearly show additions or deletions to quotes.
* Take notes only once.
- A flexible system allows the reorganization of material as emphasis shifts; full citations allow a return to the full original source; paraphrasing or quoting puts the information in the most concise form; identifying deletions preserves quotation accuracy; and taking notes once improves efficiency and time management.

Communication & Mass Media

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When addressing a heterogeneous audience, a speaker should

A) use broader generalizations. B) use a wider variety of supporting material. C) increase the use of platitudes. D) apply demographic stereotypes. E) transform them into a captive audience.

Communication & Mass Media

What effect has the idea of universal service had on social policy?

a) The Telecommunication Act of 1996 was passed. b) Unemployed workers have been retrained to maintain new fiber-optic infrastructures. c) At-risk schools are funded to provide training to elementary students on phone etiquette. d) Subsidies have been offered to low-income and rural households for telephone services.

Communication & Mass Media