HeartGood Eggs decided to offer a much larger than customary profit margin to grocery wholesalers and retailers on its new low-cholesterol eggs. This pricing strategy is designed to do all of the following EXCEPT which one?
a. develop wide and convenient distribution
b. encourage trial by consumers if priced low by retailers
c. maximize profit margin for the producer
d. give dealers an incentive to promote the new product
Ans: c. maximize profit margin for the producer
Business
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A company that foregoes a discount of 1/7 net 30 is essentially borrowing money from the vendor at
A) 1%. B) 12.29%. C) 16.03%. D) 52.7%.
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