Some research has examined the relative effectiveness—across collectivist and individualist cultures—of group-oriented messages (e.g., "Share this breath-freshening experience") versus individual-oriented messages (e.g., "Treat yourself to a breath-freshening experience"). This research has found that the ____
a. group-oriented messages are more persuasive to everyone
b. individual-oriented messages are more persuasive to everyone
c. group-oriented messages and individual-oriented messages are equally persuasive to everyone
d. group-oriented messages are more persuasive to people from collectivist cultures, and individual-oriented messages more persuasive to people from individualist cultures
D
Psychology