What is meant by "controlled media" and "uncontrolled media," and how do candidates attempt to utilize the media in their campaigns?
What will be an ideal response?
Answer: An ideal response will:
1. Define controlled media.
2. Identify and explain common forms of controlled media, paying particular attention to electronic media.
3. Explain the thirty-second spot and the use of negative ads.
4. Define uncontrolled media.
5. Explain the importance of uncontrolled media, including the traditional press and outside/independent groups.
6. Explain efforts by candidates to shape media coverage through media events and the use of public relations specialists.
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James Madison is the defendant in Marbury v. Madison because of his position as _____
a. Governor of Maryland b. Security of Defense c. Secretary of State d. Supreme Court Justice
A critical thing to remember when considering the overrepresentation of business interests in Washington is that they
A) are frequently divided and mobilize to lobby against each other. B) are generally concerned about the public welfare. C) cannot engage in many forms of lobbying during election years. D) rarely have an influence on legislation except as it affects their narrow interests. E) lose a considerable amount of resources during election years.