Whizz Corp. wishes to introduce a new hybrid car into mature markets in developed countries with the goal of gaining mass-market share quickly. Which of the following pricing strategies would help the firm meet its goal?

A) market-skimming pricing
B) market-penetration pricing
C) market-segmentation pricing
D) cost-plus pricing
E) captive-product pricing

B

Business

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What was the computer industry attempting to do when they worked toward having hardware, printers, software, memory chips and peripheral devices produced by different companies all work together?

a. develop an installed base b. develop standards c. develop components d. develop requirements

Business

Which of the following is a major difference between debt financing and equity financing?

A) Equity financing has a specific maturity period, whereas debt financing usually has no specific maturity period. B) Repayment of debt financing is not linked to organizational performance, unlike equity financing. C) Equity holders have primary claims on assets unlike debt financiers. D) Payments to equity holders reduce taxable income, whereas debt payments are not tax deductible. E) Debt financing is used to cover long-term expenses, whereas equity financing is used for current expenses.

Business