The "Got Milk?" campaign sponsored by the California Milk Processor Board and mentioned in your text, used an understanding of ________ to identify the real causes that led to the decline in milk consumption

Cost effectiveness evaluation _____

A) Compares the monetary costs of training to the financial benefits accrued from training B) Compares the monetary costs of training to the non monetary benefits from training C) Compares the social costs of training to the financial benefits accrued from training D) Compares the monetary costs of trainers to the financial benefits accrued from training E) Compares the monetary costs and non monetary costs of training to the financial benefits accrued from training

Which of the following is a potential disadvantage of teaming up with a business partner?

A) A partner is able to offer only financial help, not practical advice. B) A partner gains full control of the business's decision-making process. C) A partner expects a share of the business profits. D) A partner is not responsible for any of a business's liabilities. E) A partner must take over the role of CEO.