Why would a marketing manager use a distribution process that makes direct comparisons with competitors more difficult?
A) to increase the bandwidth of the product
B) to encourage online research
C) to break into a new market
D) to avoid being associated with competitive products
E) to limit the slotting allowance of competitors
Answer: D
Explanation: You might want to distance yourself from competitors, either to make direct comparisons more difficult or to avoid being associated with competitive products.
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With a waiver of premium rider attached to a whole life policy issued by a mutual insurer, all of the following are true, except:
A. Dividends will continue to be paid, if earned. B. Cash values will continue to grow. C. All features of the policy will remain in force. D. The insurer will waive the premium payment while the policyowner will continue to pay the cost of the WP rider.
Accounts Receivable turnover is the number of times the firm collects it's accounts receivable in one year
A. True B. False