Stetson cologne has positioned its brand using the tough, cowboy image. This is an example of product positioning by:

A) product user
B) product class
C) use or application
D) cultural symbol

D

Business

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According to the text, which of the following statements describes a limitation associated with break-even analysis?

a. It can be expressed only as a break-even point in dollar amounts. b. It considers only demand. c. It is sometimes difficult to ascertain whether a cost is fixed or variable. d. It requires the calculation of marginal revenue.

Business

In a vacant land purchase and sales agreement, the parties May specify a date by which the property must be:

A. Cleared of trees and existing improvements B. Rezoned C. Subdivided D. Graded

Business