A(n) ________ technology development process decides if a particular technology will be purchased or developed by the company
A) strategic
B) managerial
C) operational
D) transactional
A
Business
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________ is an advertising timing pattern that calls for advertising during a certain period, followed by a period with no advertising, followed by a second specific period of advertising activity
A) Pulsing B) Continuity C) Flighting D) Concentration E) Frequency capping
Business
Suppose a preferred share pays perpetual QUARTERLY dividends of $0.25 and has a per annum dividend yield of 6 percent. What is the fair value of this preferred share?
A) $14.67 B) $15.33 C) $16.00 D) $16.67
Business