Which of the following describes the most appropriate use of business-level strategies?

A) pursuing opportunities within a specific business
B) competing in hypercompetitive markets
C) managing diversified businesses
D) outsourcing production to overseas divisions

A

Business

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Brands which have reached the "Brand ________" level have an active and loyal customer base which continually places the brand at the top of their pre-determined purchase list.

A. Awareness B. Preference C. Insistent D. Loyalty E. Commitment

Business

Cash and prizes won on television game shows are usually subject to both federal and state taxes.

a. true b. false

Business