CSR is good for an organization's human resources, brand differentiation, and public relations (reputation and trust). Explain how this is so
What will be an ideal response?
A strong CSR program can help an organization recruit the best and brightest
employees and retain strong performers, aiding human resources. When a company can build a
social value into its products or services, it creates a unique selling proposition, which aids brand
differentiation. Companies with excellent CSR programs enjoy more trust with the public than
companies that don't, which makes the work of the public relations team easier when dealing
with the media, regulators, and other community entities.
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What is the primary determinant of which subjects or areas are covered by beat reporters?
A. reporter preferences B. reader interests C. advertiser needs D. police activity
Cassie is on a soccer team. During a game, she is in charge of helping the goalie defend the goal. Some of her teammates specialize in moving the soccer ball down the field, whereas others are primarily concerned with moving the ball past the other team's defenders and scoring goals. Everyone's actions affect everyone else's. The relationship between Cassie and the other players on her team is an example ofÂ
A. codependence. B. contradependence. C. interdependence. D. independence.