Identify and define each of the interpersonal needs identified in Schutz's model. How is each of these needs related to self-esteem? Of the three, which is most important in your relationships? Why?

What will be an ideal response?

Answers will vary.

Communication & Mass Media

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The Toyota Prius is a hybrid in the automobile market. Toyota advertisers want the hybrid-lovers of America to invest in this brand of automobile. The action goal of persuasion in the advertising campaign is to obtain

A) continuance. B) deterrence. C) discontinuance. D) agreement. E) adoption.

Communication & Mass Media

According to Schutz's FIRO theory,

A) we seek those relationships we predict will have positive outcomes. B) we each weigh rewards and costs when deciding whether or not to stay in a relationship. C) all of us experience tension and contradiction in our relationships with others. D) we ask questions during initial interactions in order to reduce uncertainty about others. E) almost all of us have some need to control others and our surroundings.

Communication & Mass Media