The main advantage of co-branding is that a product may be convincingly positioned by virtue of the ________ involved

A) branding synergy
B) increased advertising dollars
C) multiple brands
D) bundled package
E) pure bundling

C

Business

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Tom Wilson is chairman of the Rare Car Club, where he maintains a database of registered rare cars and their history. One table will store the model, make, vehicle identification number, and other characteristics of all of the registered rare cars. Each rare car is uniquely identified by a registration number. A second table will contain data that link each rare car to its most recent estimated

fair market value by means of their registration numbers. The primary key in the first table is A) vehicle identification number. B) registration number. C) model. D) make.

Business

In Baxter v. Ford Motor, where Baxter lost an eye from a broken windshield, Ford's ads about the quality of the windshield were held to create an implied warranty of safety because Ford misrepresented the quality and safety of the product

a. True b. False Indicate whether the statement is true or false

Business