Some companies obtain the rights to use the names or symbols previously created by other manufacturers for a fee. This process is known as ________

Which of the following best supports the idea that The Attic Trunk's mature, wealthy clientele can remain a viable target market?

A) Older, first generation Hispanic consumers are not especially family-oriented. B) Older, first-generation Hispanic consumers favor sellers who show special interest in them. C) Older, first generation Hispanic consumers tend to be very price conscious. D) Older, first generation Hispanic consumers tend to display little brand loyalty. E) Older, first generation Hispanic consumers are motivated by mainstream marketing.

Large organizations are more ________

A) mechanistic B) organic C) disorganized D) decentralized