The deliberate and systematic attempt to shape perceptions and direct behavior to obtain a response that furthers the desired intent of apublicist is known as

a. propagandas.
b. persuasions.
c. emotional appeals.
d. third-party endorsements.

A

Communication & Mass Media

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Give an example of each of the following introductory devices: (1) references to historical events; (2) references to recent events; (3) personal references; (4) references to the occasion; and (5) references to preceding speeches

What will be an ideal response?

Communication & Mass Media

When a team researches information, it's best to:

A. Set up guidelines for researching and reporting it B. Get the bare minimum of information so you won't get confused C. Don't worry about recording sources and documentation, because you probably won't need that, anyway D. All of the above

  • None of the above

Communication & Mass Media