Which of the following allows the writer to borrow from something familiar to explain something unfamiliar?

A) Attention getting devices
B) Analogy
C) Circular reasoning
D) Cause and effect
E) Reinforcement

Answer: B
Explanation: B) With analogy, you reason from specific evidence to specific evidence, in effect "borrowing" from something familiar to explain something unfamiliar. For instance, to convince management to add chat room capability to the company's groupware system, you could explain that it is like a neighborhood community center, only online.