The Balanced Scorecard perspective that describes the internal processes needed to provide value for customers and owners is the ____ perspective
A) customer
B) internal business process
C) learning and growth
D) financial
E) none of these
B
Business
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It is most useful to think of the 4 Ps from a(n) ________ perspective
A) relational B) customer C) managerial D) employee E) shareholder
Business
A factory outlet represents an example of a(n) _____
a. independent vertical marketing system b. partially integrated vertical marketing system c. fully integrated vertical marketing system d. distorted vertical marketing system
Business