To which of the following HR practices is performance appraisal least related?

Another way Numi Organic Tea identifies potential customers is through what they want from the product; they are looking for organic, fair-trade, premium quality tea, according to the video. What type of market segmentation is used to identify customers in this way?

a. Geographic segmentation b. Demographic segmentation c. Benefit segmentation d. Usage-rate segmentation

Although network television advertising is expensive, the cost per exposure is relatively low

Indicate whether the statement is true or false