Which of the following variables is NOT directly affected by market segmentation?
A) Product
B) Place
C) Process
D) Promotion
E) Price
C
Business
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An example of planned change is
A) change in organizational strategy. B) an economic downturn. C) a change in customer demand for the firm's product. D) all of the above
Business
The ratio of total debt to total assets is known as
A) budgeting leverage. B) capital finance. C) capital budgeting. D) financial leverage. E) financial budgeting.
Business