Promotion is one of the components that form a marketing mix
Indicate whether the statement is true or false
a. True
b. False
ANSWER: True
The final step in market segmentation is designing, implementing, and maintaining appropriate marketing mixes. A marketing mix has been described as product, place, promotion, and pricing strategies intended to bring about a mutually satisfying exchange relationship with a market.
Business
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What will be an ideal response?
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Indicate whether the statement is true or false
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