The decision-making method which combines an analysis of the "big picture" with an appropriate amount of attention to detail is called:

A. incrementalism
B. Fishbone Technique
C. tacit bargaining
D. mixed scanning

D. mixed scanning

Communication & Mass Media

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An informational story, whether written words or a fully-produced broadcast piece, given to the news media in hopes it will be passed on to the media's audiences is called a

A) media blast. B) media feed . C) news bulletin. D) news release.

Communication & Mass Media

The ________ is a concise statement that summarizes the central idea of your speech

What will be an ideal response?

Communication & Mass Media